Starting out with weekend pop-ups at local farmers’ markets, Beignet All Day recently expanded to an accompanying brick-and-mortar location in Dutchtown. With their growth, it was important to develop a recognizable brand and a reliable website.

Offering “a New Orleans treat with a St. Louis twist,” the simple logo is inspired by the shape of the airy French Creole pastry, and the colors are a soft reference to the spirit of Mardi Gras.

The website is built from scratch in WordPress with a custom theme, including specialized blocks to maintain an ever-changing menu.