SoJeff Retro, a mid-century modern furniture shop, relocated to Cherokee Street. I created flyers for both their Grand Opening and the subsequent After Party. The Grand Opening flyer is meant to evoke some of those mid-century motifs, while the After Party poster carries the vibe of a gritty, underground show.
![](https://nickfindley.com/wp-content/uploads/2021/08/SoJeff-Opening-Flyer-updated.png)
![](https://nickfindley.com/wp-content/uploads/2021/08/SoJeff-After-Party-Flyer.png)
The Grand Opening flyer is standard letter size and the After Party poster is 11 inches by 17 inches. Colors and typography were based off of the existing logo.